Thursday 28 January 2016

Turning around the screen to improve your marketing

My family has been playing a phone game called 'Flow'. You need to plot a path to match the coloured dots, without crossing the path of another.  An example is shown here.

Simple enough, yet sometimes it seems really difficult to see how the puzzle can be solved. 

A technique we've discovered is to rotate the screen around to see the conundrum from a different angle. Often this new perspective is all that's needed for them to work out the path they need. The solution for this one is below!

When meeting new clients, I regularly discover they've been struggling to find ways to engage with their customers and find new business.  Often, the marketing that has been delivering them enquiries and sales has stopped being so effective or they are unsure how to break into new markets. 

Through our mentoring sessions we 'turn round the screen'. By looking at their marketing data and asking the right questions we determine a new path and work together to develop and deliver new marketing campaigns. 


Sookias Media enables small and medium organisations to develop effective and successful marketing that generates the enquiries and leads they need to achieve their business objectives and generate a return on investment. Through consultancy, mentoring, training and services we’ll help you to understand your market place, identify ideal customers and implement marketing activities to engage them. 

For a no-obligation, impartial chat about how marketing mentoring can improve your sales pipeline, call Hannah on +44 (0)1283 808460 or email hello@sookiasmedia.com. 

The Puzzle Solution...







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